This is not directly related to problogging as such, but it?s an insight we can probably all relate to. This is cross posted from The Blog Studio, making this an act of shameless self promotion. But its too good not to share, so I?m going against my better (sober) judgement and posting it here too. Sorry Darren, I hope you?ll forgive me!

I get this question all the time: ?what?s the difference between a web site and a blog??

What it comes down to is this:

A company has a website. That website talks to customers.

A person has a blog. That blog talks to people.

It?s a matter of attitude, not of technology.

Yes, this is a gross oversimplification. But it gets right to the heart of the matter